Top 5 Tech Apps for MarketersMarketing is the core part of running a business. This is the reason companies spend a large chunk of their profit on marketing.
As a marketer, I have worked with small and large businesses. Both understand the importance of marketing, but the only thing that makes the difference is their budget and dedicated team. As a marketer, you need to stay vigilant and keep track of changing metrics at all times. This is only possible when you have a dedicated team.
On the contrary, when you are running a small business where you have to do everything on your own and have little to no room for mistakes, things can get challenging.
If you are a small business or you are handling multiple brands’ campaigns at the same time, here are some of the best tech apps that can help you launch new campaigns and keep track of your campaigns even on the go.
Top Tech Apps for Marketers
Before we jump straight to the apps, it is very important to know that most of these apps have in-built AI tools that fetch data in real time. They are also cloud-based, which means you need to have a reliable internet connection for a good experience.
SoF, for a better user experiencethat, make sure you are connected to a stable internet connection like Spectrum. The brand does not just offer affordable, fast, andinternet connection, reliable service, but also a 24/7 Spectrum customer service, so you can seek guidance anytime you want.
Now, let’s talk about five services you need to use as a marketer in 2025.
Buffer
- Available On: Android, iOS, and Web
- Price: Free with limited features
- Recommended For: Social media manager primarily looking for ways to save their time and effort via automated content creation, audience building, and content posting.
- Features: Post scheduling, content publishing, social media report, social media analysis, content creation pipeline, audience tracking and building, team collaboration, and time tracking.
If you are looking for an all-in-one social media dashboard where you can attach all your social media accounts. Then and handle everything simultaneously without switching accounts; , the bBuffer is the perfect option for this. This is a simple dashboard that requires no fee and can be used after a simple login.
Available on: Android and iOS
Price: free with limited features
Recommended for: social media manager primarily looking for ways to save their time and effort via automated content creation, audience building, and content posting
Features: post scheduling, content publishing, social media report, social media analysis, content creation pipeline, audience tracking and building, team collaboration, and time tracking
Facebook Ads Manager
- Available Oon: Android, iOS, and WebAndroid and iOS
- Price: Ffree
- Recommended Ffor: Ppaid and organic marketers primarily working on Meta ads with a focus on Facebook and Instagram, especially paid media campaigns across Meta platforms.
- Features: Ccontent creation tools, social media management dashboard, Facebook campaign report, Instagram campaigns, messenger Messenger campaigns, audience targeting, audience research, competition research, and campaign testing
Digital marketing is impossible without running Meta ads. However, running Meta ads requires you to sit in front of the laptop or carry your laptop everywhere. Not anymore! With the help of the Facebook Ads Manager app, you can now handle everything on your phone. From monitoring campaigns to adjusting budgets, detecting issues and optimizing campaigns, now everything is possible on the phone.
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Canva
- Available On: Android, iOS, and Web
- Price: Free with limited features
- Recommended For: Amateur graphic designers and video editors who are looking for a simple tool to help them prepare media for marketing campaigns.
- Features: Digital media templates, social media post templates, drag and drop interface, stock photos, videos, graphics, text editing, picture editing, video editing, presentation designing, etc.
Canva is a simple post-design tool with drag-and-drop features. All you need to do is use the readymade templates, drag your desired picture, write your text, and your post is ready. The best thing about this tool is the additional AI features that will help you design things in bulk, and trending music, as well as edit videos for social media.
Available on: Android and iOS
Price: free with limited features
Recommended for: immature graphic designers and video editors who are looking for a simple tool to help them prepare media for marketing campaigns
Features: digital media templates, social media post templates, drag and drop interface, stock photos, videos, graphics, text editing, picture editing, video editing, presentation designing, etc.
Sprout Social
- Available on: Android, iOS, and Web
- Price: Starting from $199/ month.
- Recommended For: Social media managers looking for a one-stop solution for all social media management needs.
- Features: Social media dashboard with features like social listening, publishing, engagement tracking, analytics report, social inbox, social media calendar, media library, and AI toolkit.
Another social media marketing tool on our list, Sprout Social, is an excellent dashboard with some of the best social media marketing tools. With the help of this dashboard, you cannot just attach your social media sites and start running your campaigns, but you can also as well as check analytics and optimize your campaigns. In case, If you have you want to show the campaign progress or prepare a report, everything can be done in just one click, all thanks to the analytics offered by Sprout Social.
Available on: Android and iOS
Price: starting from $199/ month.
Recommended for: social media managers looking for a one-stop solution for all social media management needs.
Features: social media dashboard with features like social listening, publishing, engagement tracking, analytics report, social inbox, social media calendar, media library, and AI toolkit
Hubspot
- Available On: Android, iOS, and Web
- Price: Free with limited features
- Recommended for: Marketers who want a complete CRM with multiple marketing tools, sales software, as well as customer service features, and a content management pipeline.
- Features: Customer relationship management, lead generation, marketing automation, sales processes, customer support, content management pipeline, and operations template.
Hubspot is one of the best CRM available in the market right now. This tool includes all the basic social media and marketing features as well as some advanced features that are essential for running a successful business.
Available on: Android and iOS
Price: $20/mo per seat
Recommended for: marketers who want a complete CRM with multiple marketing tools, sales software, as well as customer service features, and a content management pipeline
Features: customer relationship management leads generation, marketing automation, sales processes, customer support, content management pipeline, and operations template
Since marketing is the major driving force behind most businesses, it is nearly impossible to overlook it and still get good results. The above-mentioned tools mentioned above can make your marketing process effortless, simple, and easy. Most of the tools mentioned can be used soloon their own.; Hhowever, you can also use these tools together to streamline your marketing processes.
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